Your AIstarting lineup.
Sten is building a lineup of specialist AI teammates for small businesses. The first, Ava, is live today — she drafts replies to your customer and sales messages in your voice, and nothing sends until you approve it. Ops, the books and more are next.
The lineup
Ava's on the field. The rest are warming up.
Ava is live today — she drafts replies you approve. The other teammates are on the way; tap any card for a preview of what it will do.
How it works
How Ava works — three steps, you stay in control.
A message comes in
A customer or sales message lands — or a demo lead from your own site. Ava picks it up. No setup, no prompts to engineer.
Ava drafts a reply
She writes a reply in your voice, grounded in the message and your details — no invented facts, no generic bot answer.
You approve, then it sends
Review the draft, edit if you want, and approve. Nothing reaches a customer until you say so.
Built to be trusted
Your business, never on autopilot.
The question every owner asks is “what if it does something wrong?” So control is the default here, not an afterthought. You decide how much rope each teammate gets — and you can pull it back the instant something feels off.
It watches and drafts. Nothing goes out — you see exactly what it would do first.
It does the work, then waits for your one-tap approval before anything real happens.
Down the road, once a task has earned your trust, you’ll be able to let it run inside limits you set. Not on yet — today everything is approve-first.
You approve every send
Ava writes the draft; it only reaches a customer after you review and approve it. Edit or regenerate anytime.
Every draft is saved
See exactly what Ava wrote and when — a clear record of every reply she’s drafted for you.
Nothing acts on its own
Today Ava only drafts. There’s no autonomous spending, emailing or deleting to worry about — you’re the one who sends.
Your data stays yours
Ava only sees the message she’s replying to, over an encrypted connection. We don’t train models on your data.
Why a Sten teammate
More than a chatbot. Cheaper than a hire.
A generic bot just deflects. Hiring means months and a salary you're not ready for. Ava drafts real, on-brand replies from day one — and you approve every one.
| Generic chatbot | New hire | Sten teammate | |
|---|---|---|---|
| Time to productive | Minutes, but shallow | 1–3 months | Minutes |
| Does real work | Answers only | Yes | Drafts, you approve |
| Available any time | Yes | No | Whenever you ask |
| Grows with you | Yes | Re-hire & retrain | More teammates soon |
| Cost | Low | $3k–$6k+ / mo | Free in early access |
See inside
One calm dashboard for your whole roster.
The workspace where Ava’s drafts wait for your review — read the reply, tweak it, approve. This is the real dashboard.
The math
See what you’d get back.
A rough, illustrative estimate of the reply-writing time Ava could save — a guide, not a promise. Drag to match your business.
Pricing
Pay per teammate. Cancel any time.
Ava is free right now while we’re in early access — no card. The plans below are where pricing is heading, and are illustrative.
Ava, drafting the replies that eat your day.
- Ava — your first teammate
- Drafts replies you approve
- Email & chat support
- You approve every send
A small crew of teammates that share context and hand off work.
- More teammates as they launch
- Shared context across teammates
- Priority support
- Everything in Starter
For teams rolling AI teammates out across departments.
- Unlimited assistants
- SSO, audit logs & roles
- Dedicated onboarding manager
- Custom integrations & SLAs
FAQ
The questions businesses ask first.
I'm a small team — is this overkill?
It's the opposite. Small businesses feel busywork the hardest because there's no one to hand it to. Ava is that extra pair of hands — starting with your customer and sales replies — so you stay on the work that actually needs you. More teammates are on the way.
How do you keep our data safe?
Traffic runs over encrypted HTTPS, your login uses hashed passwords with optional two-factor, and we don’t train models on your data. Ava only sees the message she’s drafting a reply to. Deeper controls like SSO and audit-log export are on the roadmap.
What tools can Ava connect to?
Right now Ava works on the messages and leads you bring in — nothing to install, no OAuth. Direct integrations (Gmail, Slack, Stripe, your CRM and more) are on the roadmap, not live yet.
How much control do I have?
Total. Today Ava only drafts — nothing reaches a customer until you review and approve it. Edit any draft, regenerate it, or ignore it. You send the final word.
How fast can we go live?
Right away. Ava is live today — leave your email, we’ll set you up, and she’ll draft a reply you can approve in minutes. No engineering, no setup.
Get started
Put Ava to work today.
Ava is live and free in early access. Leave your email and we’ll get you set up — then watch her draft real replies you approve before anything sends.
Free in early access · No credit card · You approve every send